Every year, YouTube gathers creators in one place to discuss strategies, content and share tips with other users. This is called ‘Creator Summit’ and I was invited to create the 2019 identity. My idea was to work with simple shapes that turned into fun sorts of coats of arms to interact with the colorful communication identity! Very proud of this one! 🤘
A project created in 2019 as a freelancer.
Art Direction: Leandro Assis
Design: Leandro Assis + Paula Cruz
Animation: Polar Studio